What should I do when things go wrong during my marketing campaign?

Don’t panic. Things will always break and not go smoothly—everyone has a plan until they get punched in the mouth. Technical platforms may go down, you might forget something, or encounter unexpected glitches. This is normal for both beginners and advanced marketers. Learn to pivot and work around problems without stressing about it. Do what you can, get done what you can, and learn from the experience. The key is to keep moving forward rather than letting obstacles stop you completely.

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Asked by an artist dealing with campaign problems · Answered by Patrick Shanahan · art-marketing-podcast · 2018-12-06