Should I pay attention to view counts and insights when I'm just starting out on social media?

No—especially not in the beginning. When both your accounts are new and growing, insights and metrics can be misleading and distracting. Views fluctuate, engagement varies, and neither account yet has enough data to make meaningful decisions from analytics. Instead, focus your energy on creating consistent, intentional content moving forward. Use your time for creation, not analysis. Stick with one account, post regularly, and don’t switch strategies based on small differences in early metrics. The algorithm and your audience need time to develop. Obsessing over numbers when you’re starting out wastes energy better spent on content quality and consistency.

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Asked by an artist comparing metrics on two small accounts · Answered by Indra · art-marketing-101 · 2026-06-12