Should I keep pushing to grow my business bigger, or is it okay to maintain where I am?

It’s completely valid to reach a point where you’re happy with your business and choose to maintain rather than constantly grow. If you’re making a sustainable living and have the work-life balance you want, you don’t need to pursue empire-building just because you could. Consider what’s truly important to you—whether that’s time for creative pursuits, outdoor activities, or simply avoiding burnout. More money is always nice, but it’s not necessary if you’re already meeting your needs. Prioritizing rest, balance, and the lifestyle that inspired your art in the first place is a legitimate business strategy.

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Asked by a successful full-time artist considering next steps · Answered by Kelly Corbett · art-marketing-podcast · 2024-08-23