My art sales aren't where I want them to be. How should I think about this problem?

Don’t take it emotionally. The tendency is to doubt yourself or think your art is terrible, but sales issues are just problems that need to be broken down systematically. It’s a math problem requiring process of elimination and trial and error. Work through it like any heuristic—identify the specific issue and solve that particular problem rather than getting overwhelmed by emotion.

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Asked by an artist struggling with sales · Answered by Patrick Shanahan · art-marketing-podcast · 2020-10-17