I'm uncomfortable with sales conversations and fear coming across as too salesy. What should I do?

It’s completely normal to feel uncomfortable with sales conversations—most artists and photographers struggle with this. The good news is that this skill gets easier with practice, repetition, and rote learning, just like exercising or learning any new skill. You don’t have to be aggressive or pushy. The important thing is simply starting the conversation and not letting the opportunity pass you by. Do it in your own style, your own tone, your own way—just make sure you respond and attempt to start the conversation. The more you practice, the more natural it becomes. Remember, you’ve already done the hard part by getting someone interested in your work through your marketing efforts. Don’t sabotage yourself by failing to follow through when someone shows interest.

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Asked by an artist uncomfortable with sales · Answered by Patrick Shanahan · art-marketing-podcast · 2023-09-07