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How should I think about setbacks and disasters in my creative business?

What feels like a total disaster is often the precursor to a major breakthrough. This pattern is nearly universal among successful creatives: right before a pivotal career moment or significant success, there’s typically something that felt like it was spinning out of control or falling apart. When facing challenges, ask yourself: ‘I wonder where this is leading? How will I think about this moment a year from now when I’m successful at something I don’t even know I’ll be doing yet?’ This reframe helps you see difficult periods not as endings but as potential launching points for unexpected opportunities. The chaos often contains the seeds of transformation.


Asked by a podcaster discussing artist transformation stories · Answered by Hava Gurevich · art-marketing-podcast · 2025-08-22