How long should I commit to doing manual outreach techniques like direct messaging every follower?

Commit to doing it for months—not weeks, but months. Give it genuine time, energy, and consistent effort before evaluating whether it’s working. These techniques that don’t scale require sustained commitment to show results. You’re building relationships that develop slowly over time. Someone you message today might not buy for a year, but that relationship you started will be the reason they eventually purchase. Don’t expect immediate returns; think long-term and stay consistent with the effort.

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Asked by an artist evaluating time investment · Answered by Patrick Shanahan · art-marketing-podcast · 2017-06-12