How does the opportunity for artists compare to the historical gold rush?

The current moment is like a gold rush—artists who build their skills in direct-to-consumer marketing and online business now are like the people who got to California or Oregon first during the actual gold rush. They’ll build the infrastructure, make the mistakes, learn what works, and by the time this market is fully mature in three to five years, they’ll be experienced and successful. Artists who wait and arrive late to this opportunity will be starting as beginners when others are already established. The demand has shifted online, the habits have changed, and we’re at ground zero of this transformation. A year from now will already be worse than starting today.

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Asked by synthesized from teaching · Answered by Nick · art-marketing-podcast · 2020-08-19