How do I maximize my limited time for art marketing?
The key is getting the highest return on investment for your limited time. Everyone has 24 hours in a day, including successful entrepreneurs. If you only have one hour per week to dedicate to marketing, you need to focus exclusively on activities proven to generate the highest ROI - not waste time being a guinea pig making mistakes on unproven tactics. Focus on what’s actually working for successful artists right now. Skip the ocean of distractions that will lead you down wrong tracks and discourage you. Whether through mentors, coaching, or proven playbooks, invest in learning exactly what works step-by-step across all aspects of growing your business, then execute only on those proven strategies. Knowing what NOT to work on is just as valuable as knowing what to focus on.
Asked by an artist with limited time · Answered by Nick Friend and Patrick Shanahan · art-marketing-podcast · 2021-07-22