What's the most important problem to solve in my art business right now?

If you’re not being consistent with your marketing, that is the number one problem you need to solve - today, right now. Don’t work on anything else until you’ve solved this problem. Everything else you’re working on in your art business won’t matter if you’re not consistently marketing. If you have art that you believe can sell, you must get it out there and market it consistently. This is more important than perfecting your technique, creating new work, updating your website, or any other business activity. Solve the consistency problem first, because without it, nothing else will generate results. Make the decision right now about whether you’ll commit to doing consistent marketing yourself, or whether you’ll use automation or other tools to ensure it happens. But make that decision and act on it immediately.

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Asked by general teaching · Answered by Nick Friend · art-marketing-podcast · 2025-06-20