Should I wait until my art is perfect or I have enough pieces before I start marketing?

No, absolutely not. You’ll never be 100% ready, never have enough pieces, never have everything photographed perfectly. None of that matters, and waiting is a critical mistake. What’s preventing most artists from taking the next step is something craft-related, but you don’t need any of that sorted to start marketing. In fact, once you start marketing and getting feedback and interaction with real audiences, that will completely change the course of your career and what you work on. You’ll learn what the market actually wants, which you can never figure out in a vacuum. The time to start is now — launch immediately and make course corrections as you go.

---

Asked by synthesized from teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2021-04-27