Should I use AI tools in my art business, and if so, how?

AI should be viewed as a tool and a business companion—essentially your first employee. It’s not about having AI create your art, but using it to handle business tasks: writing and refining email copy, creating blog posts, developing podcast outlines, generating product descriptions, researching your market, and troubleshooting problems. The key is using it with integrity. Don’t just type ‘write me a description’—instead, create your own draft first, then use AI to refine and improve it. Think of it like spell check 2.0. Start by simply prompting it with your specific business questions and needs. Ask it to help you understand your ideal audience, create business plans, or solve specific problems you’re facing. Every artist is essentially a solopreneur, and AI gives you the employee you could never afford to hire. It works 24/7 and requires nothing but your questions.

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Asked by an artist hesitant about using AI · Answered by Patrick Shanahan · art-marketing-podcast · 2025-03-17