I'm worried about getting all the details perfect before I launch. What should I do?

Launch now with what you have. Stop sitting on the sidelines perfecting every detail—your pricing, whether to offer originals versus prints, your business structure, all of it will likely change anyway once you get market feedback. You can’t score goals from the sidelines, and the market is the ultimate truth teller. Whatever decisions you make initially will probably be wrong, and that’s fine—you’ll adjust based on real data. The longer you delay launching to perfect things in your head, the longer you go without building your email list and audience. Get in the game immediately, start getting feedback, and iterate from there. Three months of real market interaction will put you on the right path for the next five years.

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Asked by an artist overthinking their launch details · Answered by Nick Friend · art-marketing-podcast · 2020-06-09