How can I use Google to research demand for my art niche or subject matter?

Start by searching terms that define your niche or style. Look at how many results come up and whether there are many websites selling that type of art. Check if people know how to search for it. Use Google Shopping to find online art shops selling similar work, then reach out via contact forms to ask shop owners what their best-selling items are. Track all this data in a spreadsheet. The search volume and commercial activity tell you whether real demand exists for what you’re considering creating.

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Asked by an artist learning online research · Answered by Patrick Shanahan · art-marketing-podcast · 2021-01-22