Should I only work with galleries that allow me to also sell direct?

Yes—only work with galleries that respect your need to maintain your own website and direct sales channel. Many galleries will work with this arrangement if you’re completely honest and fair with them. Explain that you’ll list everything on your site but will always give them credit and their full commission for pieces in their custody. You can even handle transactions for them if needed to make things easier for customers. However, if a gallery won’t trust you to handle this arrangement fairly, it’s not worth imposing your will on them—simply don’t work with that gallery. You need partners who understand that your website adds value for everyone and who are confident in the prestige and service they provide.

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Asked by an artist evaluating gallery relationships · Answered by Lindy Severns · art-marketing-podcast · 2025-02-07