Is it worth having art displayed in public spaces like doctor's offices or coffee shops?

Yes, displaying work in public spaces can generate sales opportunities, both from visitors to those spaces and from the business owners themselves. When you need to rotate or remove pieces, the business owner may want to purchase them or buy prints as replacements. These placements serve as ongoing, passive marketing that keeps your work in front of potential buyers. They also provide social proof and give your work visibility beyond gallery settings.

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Asked by a mixed-media artist with work in a medical clinic · Answered by Patrick Shanahan · art-marketing-podcast · 2017-02-13