I'm in a co-op gallery that doesn't allow giveaways because they run their own raffle. How can I maximize signups without competing with them?
Print business cards where one side has your business information and the other side says ‘I’m running a giveaway next week. Enter here to win’ with a large QR code that links to an email signup form. Hand these out at the gallery. Alternatively, promote the giveaway on your Instagram—direct people to sign up with their email to enter. This way you’re not running a giveaway in the physical gallery space, just promoting it. The goal is converting gallery visitors and social followers into email subscribers you own. For driving foot traffic to the gallery from the nearby busy square, hire local kids to hand out attractive flyers promoting weekend events at the gallery, emphasizing what’s happening in the community that people may have never checked out.
Asked by a photographer in a co-op gallery · Answered by Juan · Office Hours · 2026-04-09