Why is Instagram DM automation particularly valuable for artists who don't do in-person events?

Artists who don’t participate in in-person shows, fairs, and events face a significant challenge capturing email addresses since those physical events are where artists typically capture emails at the highest rate. For artists working purely online, Instagram DM automation provides a powerful alternative way to capture contact information and build their marketing list. It automates the process of engaging with new followers and collecting emails without requiring the artist to work booths at shows or run complicated contest campaigns. This makes it especially valuable for artists who operate primarily in the digital space.

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Asked by an artist who works primarily online · Answered by Patrick Shanahan · art-marketing-podcast · 2025-11-14