What should I include in an email welcome sequence for new art collectors?

Use this prompt: ‘Outline a four email onboarding sequence for new collectors focused on story, care instructions, referral incentive, and preview access. Include subject lines and send intervals.’ This creates a complete email sequence covering your artist story, how to care for the artwork, encouraging referrals, and offering exclusive previews—with recommended timing between emails.

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Asked by an artist building collector relationships · Answered by Patrick Shanahan · art-marketing-podcast · 2025-05-30