Should I offer exclusive discounts to email subscribers for new product launches?

Yes, offering email subscribers an exclusive discount on new launches (such as 10-15% off) is an effective strategy. Make this a consistent benefit—for example, email subscribers always get 10% off new launches. This creates a compelling reason for people to join your email list. Promote this exclusive perk on social media to drive signups, letting your audience know that subscribing to your newsletter gives them first access and a discount on new releases.

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Asked by an artist asking about launching paintings · Answered by Mili · art-marketing-101 · 2026-06-29