Should I follow up with people after an in-person event before announcing the giveaway winner?

Yes, send a follow-up email to everyone who signed up at your event before you do the giveaway announcement. This initial follow-up thanks them for visiting, reminds them of your website, and keeps you top-of-mind. Then proceed with your giveaway announcement as a separate communication. This two-touch approach maximizes engagement and builds your relationship with new contacts.

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Asked by an artist planning post-event communications · Answered by Milly · art-marketing-101 · 2026-06-22