If I'm good at video and articulate in emails, how should I balance those two channels?
Keep them separate but both consistent. If you’re naturally good at sit-down talking videos and your personality comes through well, continue making those regularly for social media—they’re a strength you should leverage. For email, use your ability to articulate well by creating substantive, quality newsletters on a regular schedule (weekly or bi-weekly). Don’t try to make the email just a summary of your videos or vice versa. Each channel serves a different purpose: social media for discoverability and engagement, email for deeper relationship-building with your most interested audience. Maintain consistency in both without letting one replace the other.
Asked by an artist strong in video and writing · Answered by Mili ASF · art-marketing-101 · 2026-06-26